Capture and qualify leads
Bring enquiries and walk-ins into one pipeline.
FITWAY / FITWAY CRM
Run your gym and sports facilities from one CRM.
Manage leads, members, bookings, and payments in one place. Support sports facilities and the academies operating at them, alongside your gym and personal training workflows.
- One member record
- Shared schedules
- Clear business reports
01 / CRM & MEMBER MANAGEMENT
Turn every lead into a loyal member.
Capture leads, track follow-ups, and keep the whole member journey connected.
Never miss a follow-up
Track interactions, reminders, and next steps.
Build complete member profiles
Keep member details, goals, plans, and history together.
02 / SCHEDULING & OPERATIONS
Keep your gym running without scheduling chaos.
Manage classes, appointments, staff, and spaces from one shared schedule.
Manage every booking
Schedule classes, personal training, consultations, and facility use.
Coordinate staff and spaces
Assign trainers, rooms, and equipment without clashes.
Automate busywork
Send confirmations, reminders, and rescheduling updates.
See the full schedule
View staff availability, room usage, and upcoming sessions.
Capacity, waitlists, and booking rules
Manage class and appointment capacity, waitlists, cancellation cutoffs, and no-shows so staff can handle available places consistently.
Recurring bookings and substitutions
Manage repeating appointments and instructor substitutions while keeping the schedule and booking records connected.
Cancellations and credit restoration
Handle cancellations and restore session credits according to the rules configured for your business. Keep the effect on the booking and member balance clear.
03 / MEMBER ENGAGEMENT
Give members more reasons to stay.
Build engagement around useful communication and experiences that bring members back.
Create engaging experiences
Run challenges, events, and loyalty programs.
Personalize communication
Send relevant updates and offers to your members.
Track member progress
Monitor attendance and celebrate milestones.
04 / MEMBERSHIPS & REVENUE
Make memberships and payments easier to manage.
Create flexible plans, manage billing, and collect payments in one place.
Flexible membership plans
Set pricing, billing cycles, and access rules.
Connected payments
Accept payments through integrated providers.
Revenue and renewal reporting
See transactions, upcoming renewals, and payment activity at a glance.
Member guest passes
Manage guest passes for existing members. Coreo offers one free guest per member each month, giving members a benefit to share and the gym a new lead opportunity when guests try the facility.
Explore the workflow →Global access across centers
Include access to all or selected gyms for a defined number of days in a membership package. FitWay automatically syncs the access records with access control, supporting chain operations and relevant upgrade conversations.
Explore the workflow →Membership and session-credit ledger
Track what a member purchased, what has been used, what remains, and the changes made to membership or session balances.
Freezes, extensions, and transfers
Manage membership freezes, extensions, transfers, expiry, and refunds, alongside guest allowances and cross-center access days.
Personal training from purchase to correction
Connect session purchases, bookings, post-session attendance confirmation, credit deductions, and commission calculation. Handle corrections or reversals when records change.
05 / CONNECTED ECOSYSTEM
Connect the tools your gym already uses.
Bring marketing, communication, website, and fitness systems together. Confirm integration availability for your plan and setup.
Marketing and communication
Connect WhatsApp communication, Meta lead capture, and Google Business integration.
Fitness systems
Connect InBody body composition data and eSSL attendance to your gym operations.
Your gym website
Embed schedules, booking forms, and other member workflows.
06 / SMARTER FITNESS OPERATIONS
Go beyond everyday gym management.
Explore additional capabilities with the FitWay team and choose the tools your business needs.
AI assessments
Analyze movement and performance to personalize fitness programs.
E-commerce and POS
Sell products, manage inventory, and process payments.
Virtual wallet
Manage balances, top-ups, spending, and refunds.
Payroll
Manage staff salaries, leave, and allowances.
Community
Keep members connected through news and discussions.
Access and administration
Control user roles, permissions, and system settings.
Custom dashboards and reports
Configure the dashboard around your team’s needs and review operational reports. Discuss the widgets, filters, and reports available for your setup.
Expense management and access restrictions
Manage business expenses alongside payment and billing records. Static IP restrictions can support administrative access controls where configured.
Lead tags and member context
Use tags and contact lists to organize leads and member records, with conversation and call history available for follow-up.
07 / SPORTS FACILITIES & ACADEMIES
Manage more than the gym floor.
FitWay CRM also supports sports facility management and the academies operating at those facilities. Bring these activities into your operations rather than treating them as an unconnected part of the business.
Sports facility management
Use FitWay CRM to manage sports facilities alongside your gym’s existing operational workflows.
Academies at your facilities
Manage the academies operating at your sports facilities, with a connected approach to facility and academy operations.
Connected coaching tools
Pair CRM operations with the Coach App’s academy tools for students, batches, attendance, and progress. Discuss the workflows required for your facility with FitWay.
08 / PERSONAL TRAINING & COMMISSIONS
Confirm the session. Calculate the commission.
After a personal training session, the member shares an OTP with the coach to confirm completion or attendance. FitWay calculates personal training commissions automatically after each session, connecting the session workflow with commission calculation.
Post-session member confirmation
The member shares an OTP with the coach after the session, helping record whether the personal training session was completed or attended.
Automatic session commissions
FitWay calculates personal training commissions automatically after every session, reducing the need to calculate each session’s commission manually.
A clearer session record
Use post-session confirmation to distinguish a scheduled appointment from a session recorded as completed or attended.
09 / COLLECTIONS & FINANCIAL REVIEW
Keep collections and financial review connected.
Bring payment follow-up, financial records, and staff review into the same operating process.
Recurring collections and payment recovery
Manage recurring collections, failed payments, outstanding balances, and recovery follow-up. Provider support and the agreed setup determine the payment methods available.
Refunds, settlement matching, and exports
Manage refunds, match payment settlements, and prepare accountant exports so the team can review collections against the relevant records.
Auditable commission review
Explain each personal training commission calculation, handle controlled corrections, and use approvals to support the review process. Calculation, approval, and payout remain distinct steps.
10 / CLUBS, FACILITIES & ACADEMIES
Manage the activities around your memberships.
Support clubs and sports academies with household, resource, program, and service workflows.
Family memberships and guardian access
Manage household memberships, dependants, and guardian access alongside individual member records.
Courts, lanes, and resource closures
Manage court or lane reservations and resource closures, with booking rules suited to the facility.
Recurring academy batches and makeup sessions
Organize recurring academy batches and manage makeup sessions alongside student and attendance records.
Equipment maintenance and service tickets
Track equipment maintenance and member service tickets so operational issues have a record for staff follow-up.
CONNECTED BY FITWAY
One place for the work behind every workout.
Connect gym operations with the Coach App and Branded Member App so your team and members can keep moving together.
Compare plans and capabilities →FITWAY IN PRACTICE
See the workflows behind better gym operations.
PRACTICAL GUIDANCE
Build a consistent gym lead follow-up process.
Explore the steps, examples, and questions in our Insights guide.
Read the guide →CONNECTED TO YOUR WORKDAY
Connect the systems behind your operations.
Explore payment providers, WhatsApp and other communication channels, Meta lead capture, Google Business, and eSSL attendance or supported access workflows. Sales exports for Tally support a separate accounting handoff.
QUESTIONS, ANSWERED
More about FitWay CRM
How does FitWay CRM help manage gym enquiries and follow-ups?
FitWay CRM brings enquiries and walk-ins into one lead pipeline. Staff can track interactions, reminders, trial sessions, and next steps, then keep the resulting member profile connected to the original enquiry. This gives the team a shared record for follow-up work.
Can FitWay CRM manage memberships, renewals, and payments?
Yes. FitWay CRM supports membership plans, billing cycles, access rules, payments, and renewal reporting. Staff can review transactions and upcoming renewals alongside member records. Payment-provider availability and charges depend on the agreed integration and plan.
Can I schedule classes, trainers, and gym facilities in FitWay CRM?
Yes. FitWay CRM supports a shared schedule for classes, personal training, consultations, and facility bookings. The scheduling tools let teams coordinate trainers, rooms, and equipment and send confirmations, reminders, and rescheduling updates.
Which tools can connect to FitWay CRM?
FitWay CRM integrates with WhatsApp for communication, Meta for lead capture, Google Business for connected business workflows, InBody for body composition data, and eSSL for attendance. Website booking workflows can also connect to the CRM. Availability depends on your plan and setup. Confirm each required provider and workflow before rollout; compare plan capabilities as a starting point.
What should I prepare before switching my gym CRM to FitWay?
Prepare a list of your current workflows and the records you want to move, such as members, leads, memberships, and payment history. Share available exports with FitWay so the team can review migration options. Agree the supported fields, costs, and timing before switching.
Can FitWay CRM manage sports facilities and academies?
Yes. FitWay CRM supports management of sports facilities and the academies operating at them. The Coach App also provides academy tools for student enrolments, batches, attendance, and progress. Discuss your facility and academy workflows with FitWay to confirm the setup you need.
How does FitWay confirm that a personal training session was attended?
After the session, the member shares an OTP with the coach. This post-session confirmation helps FitWay track whether the session was completed or attended, rather than relying only on the fact that it was booked.
Does FitWay calculate personal training commissions automatically?
Yes. FitWay calculates personal training commissions automatically after every session. The post-session member OTP supports tracking of session completion or attendance. Confirm your commission rules and exception-handling requirements with FitWay; calculation does not imply an automatic payout.
Can FitWay manage member guest passes and help generate new leads?
Yes. FitWay manages guest passes for existing members. Coreo’s policy allows one free guest per member per month. Guests can experience the gym, creating prospect information and an opportunity for staff to follow up with the appropriate permissions. Each gym decides its own policy.
Can an annual membership include access to other gym centers?
Yes. FitWay supports access to all or selected centers for a defined number of days, with access records synced automatically to access control. For example, a ten-center chain can include ten days of cross-center access in an annual package. Confirm the counting rules, validity, devices, and package terms for your setup.
Can FitWay track membership changes and remaining session credits?
Yes. FitWay maintains membership and session-credit records covering purchases, usage, remaining balances, freezes, extensions, transfers, expiry, refunds, and relevant allowances. Personal training workflows connect booking, confirmation, credit deduction, commission calculation, and corrections or reversals.
Can FitWay manage waitlists, cancellations, and no-shows?
Yes. FitWay supports class and appointment capacity, waitlists, cancellation cutoffs, no-show handling, recurring bookings, instructor substitutions, and credit restoration. Agree the rules and staff permissions for your business during setup.
Does FitWay support collections, payment recovery, and financial review?
Yes. FitWay supports recurring collections, failed-payment handling, outstanding balances, refunds, settlement matching, and accountant exports. Commission calculations also support review, controlled corrections, and approvals. Confirm provider-specific payment functions and export formats; the Tally workflow described on this website remains a sales export rather than a promise of live synchronization.
Can FitWay manage family memberships, club facilities, and academy operations?
Yes. FitWay supports household memberships, dependants, guardian access, court or lane reservations, recurring academy batches, makeup sessions, resource closures, equipment maintenance, and member service tickets. Review the relevant member and staff workflows for your setup in a demo.
EXPLORE THE PLATFORM
Keep your business connected.
A FOCUSED WALKTHROUGH
Explore our India-focused CRM demo page.
See the relevant product information and request a demo for your setup.
Explore our India-focused CRM demo page →LET’S TALK ABOUT YOUR GYM
See FitWay CRM in action.
Explore your workflows, review your setup, and find the right fit with the FitWay team.